The coming age of B2B innovation is going to be a wild ride. B2B innovation is about the businesses that serve other businesses helping them survive and thrive in fast-changing markets. It’s about working with customers to redefine how they work, how they learn, and how they source products and services. The most robust B2B solutions harness both technology-driven and human-centric innovations and align with social, economic, and global trends. Disruptors push game-changing platforms, challenging industry insiders to revitalize conventional business models and value chains. By helping business customers find their way, B2B innovators can unlock unimagined opportunities and crack unsolvable problems. The future of business is up for grabs, and with foresight, creativity and discipline, anything is possible.
Meet Mark Dancer
I am passionate about enabling business innovation in the service of how we do our work and live our lives.
For more than 30 years, Mark Dancer has worked with leaders to achieve go-to-market excellence across a wide range of industries in developed and emerging markets. Mark founded the Network for Business Innovation to drive awareness, advocacy and excellence for B2B innovation, and enable an exchange of ideas between leaders on business transformation, technology adoption, social impact and community engagement.